Internal Ticketing & Marketing

Optimizing the service and the relationship with customers, regarding their online experience. Keeping full control on the data and operations with our own independent device.

Gender Equality

Increasing gender equality in music industry for the professionals and the audience

Crowdfunding

Crowdfunding is the practice of funding a project or product by raising money from a large number of people, typically via online campaigns through platforms like Indiegogo, Kickstarter, GoFundMe, etc. Crowdfunding is a form of crowdsourcing and alternative finance that can be very useful for small music venues.

Audience development

We understand participation in culture and art to be one of the most important aspects in running a successful music venue. Having a strategic, dynamic and interactive relationship towards different social groups that form our audience, we are focusing on their needs and wishes and as such we are developing and growing our audience.

Artist accomodation

In-house artist accommodation has big advantages for artists as well as venues. It can be a warm nest for artists looking for a place to let their creativity run wild during artistic residencies, they can be a safe haven, anchor point and respite on an exhausting (international) tour, and they can become a professional hotspot for multi-day rehearsals. In this good practice sheet music club 4AD tells us all about their positive experiences with their artist hotel.

financing

Sustainability on all levels is one of music club 4AD’s core values. With this good practice sheet, the club aims to provide concrete ideas for actions that can help music venues and their activities to grow more sustainable on an ecological and social level.

Sustainable practices

Sustainability on all levels is one of music club 4AD’s core values. With this good practice sheet, the club aims to provide concrete ideas for actions that can help music venues and their activities to grow more sustainable on an ecological and social level.